Unstoppable Starts Here

When you decide to work with a REMAX® agent, you can feel confident you’ve made a smart choice (and not just because REMAX is the #1 name in real estate(1).

There’s a reason more buyers and sellers think of REMAX than any other real estate brand(2), and it lies in more than 50 years of experience, adaptability and evolution. This brokerage is not a pop-up, a trend or a fad. These roots run deep, and experience runs wide — network-wide. You can trust the REMAX foundation was built strong.

Founded in 1973 by Dave and Gail Liniger, REMAX stands for “Real Estate Maximums.” The new name and concept intended to disrupt the industry by creating an innovative, entrepreneurial culture that affords its agents and franchisees the flexibility to operate their businesses with greater independence.

And disrupt it did.

Now, with more than 145,000 agents in nearly 9,000 offices and a presence in over 110 countries and territories, nobody in the world sells more real estate than REMAX(3).

It took unstoppable grit, continuous learning, agile navigating and, most of all, passion. That’s why the REMAX network offers more real estate sales experience than other agents, giving you the confidence to navigate any market with a trusted professional.

1Source: MMR Strategy Group study of unaided awareness. 2Source: MMR Strategy Group study of unaided awareness among buyers, sellers, and those planning to buy or sell; asked, when they think of real estate brands, which ones come to mind? 3As measured by total residential transaction sides.

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Find the REMAX Agent

That’s Right For You

Choosing the right agent can make a difference in the quality of your entire home-selling experience. And working with a REMAX agent means you unlock access to current market information. Ask your REMAX agent to set up market reports and listing valuations in MAXTech℠ powered by BoldTrail and Listing alerts on remax.ca.

TOP QUESTIONS TO ASK AN AGENT

1. Are you a full-time real estate agent?
2. How much experience do you have in my neighbourhood?
3. Can you provide references?
4. How many homes have you listed and sold in the last year?
5. What services and resources do you offer?
6. How does the homeselling process work and what is expected of me?
7. How long are homes in my neighbourhood usually on the market?
8. How would you price and market my home?
9. How many open-house tours do you conduct? Are you willing to add more?
10. What disclosure laws apply to me?
11. What does the listing agreement entail and what is your fee?
12. What happens if you (or another agent) find a buyer to purchase my house?
13. What happens if I’m not happy with your services?
14. Anything else I should know?

You Got This

Selling a home can be complicated. From preparing the property and marketing the listing, to the negotiations and paperwork — there’s plenty to do. If you’re ready to begin the selling process or simply want to plan ahead, this guide is an ideal starting point.

EXPLORE THESE HELPFUL TOPICS INSIDE

• How to find the right listing agent.
• The do’s and don’ts when listing and showing your home.
• Selling strategies for move-up buyers.
• Important terms you should know.

Sellers Do's & Dont's

DO

Financially Prepare
Discuss all expenses and strategies for listing and marketing your home with your agent. And remember, the rate you pay an agent is negotiable, so consider the options and what it means for your bottom line. But be wary of deep discounts — more deals may mean an agent has less experience. A reputable agent, such as a REMAX agent, will be upfront and highly detailed, helping you to make confident and well-informed decisions.

Clear Out & Clean Up
You want potential buyers to imagine your house as their own, so clear out the clutter. Remove excess home décor, pack up the collectibles, put away the kids’ toys and eliminate pet evidence (unless your home includes a pet amenity like a dog-washing station). You’ll also want to clean everything, from the baseboards to the ceilings and every spot in between. In addition, keep the house at a comfortable room temperature and avoid strongly scented air fresheners.

Update & Upkeep
Impress house hunters with simple yet visually appealing updates. Inside, consider swapping out old light fixtures, painting the walls a light neutral colour with white trim and replacing older carpets with new hard flooring. Outside, remember to trim bushes and trees, pull weeds, keep the grass cut or the driveway shoveled and add greenery and flowers for a flattering first impression.

Organize & Categorize
Arrange furnishings to complement the size, traffic flow and natural light of the room. If you’re not sure, consult a professional stager. You’ll also want to organize all of your paperwork: inspection reports, property disclosures, appliance manuals, etc. Then, categorize them in an easy-to-access binder for quick reference. A REMAX agent can help with all of these details.

Respect & Respond
Stay open to professionals’ (appraiser, inspector, stager, etc.) suggestions on what changes can be made to make your home more broadly appealing. And don’t be offended by a low offer; discuss a plan with your agent to respond to the buyer. You’ll likely let them know the offer was too low, but that you are serious about accepting a better one.

DON’T

Fall Behind
Selling your house is hard work, but it’s important to stay up to date on your responsibilities. Once you find a buyer, you must continue caring for the property as well as paying your mortgage and utility bills so you don’t have extra costs to cover at closing.

Get Impatient
The time it takes to sell a home varies based on market conditions (and you may start to feel antsy). But no matter how fast or slow the sale of your house moves, it’s important to avoid entering into negotiations with buyers who aren’t preapproved for a mortgage. Also, listen to your agent and set the price according to market conditions. Pricing it too high can keep it on the market and make it appear unattractive, flawed or stale.

Hide or Hover
Your home needs to be ready when buyers are. So it’s best you don’t request a 24-hour notice or allow your phone or emails to go unanswered. Also, inform your agent of any audio or video equipment in and around the home, as local laws and rules may require action for home tours. And finally, make sure to leave during showings. Buyers appreciate space and may feel uncomfortable sharing their thoughts if you’re present. A good agent will share feedback from each tour to keep you informed.

Forget To Think Beyond the Sale
If you have an existing home to sell, you might anticipate excess funds after closing. But if you’re purchasing another home, it’s recommended to check in with your real estate agent and mortgage professional before acting. Life happens. You might need to replace a car, find a new loan, add to credit card balances or pull from savings. A quick check-in can help you understand how these actions may impact your finances, so you can avoid unforeseen complications in the future.

Do It All or Leave It All
Working with a real estate agent can be invaluable. Why try to do it all when you can hire a professional agent with the experience and expertise to do it for you? However, when you hire a real estate agent, don’t leave it all up to them. You’ll have a number of personal responsibilities to manage to help make your homeselling experience successful.

CLEAN UP THE CLUTTER

When listing your house and preparing for showings, it’s best to organize your space. A good rule of thumb is to sort through all the items you don’t use regularly and sort them into three piles: pack it, donate it and discard it.

Pack It
If you’re packing up, consider renting a portable storage container, they’re delivered to your home, picked up when full and stored until you need them again. Just note: if your property or HOA doesn’t allow portable units, look into a nearby storage facility as a backup option.

Donate It
For the items you’re donating, a number of charities now offer scheduled donation pick-ups. Visit your favorite charity’s website to learn when they’ll be in your neighbourhood.

Discard It
For the items your’re discarding, first make sure they can be discarded. Certain items need to be recycled or properly disposed. Check with your municipality website to find a convenient and affordable way to properly dispose of certain materials. If what you have truly can be discarded, consider renting a dumpster for large quantities.

SIX STAGING SUGGESTIONS

Not interested in hiring a professional stager? Consider these six staging suggestions to help enhance your home:

FIX

minor flaws and imperfections; buyers don’t want deferred maintenance issues.

REMOVE

excess furniture from rooms and clutter from countertops to make spaces appear larger.

CLEAN

and organize everything including garages, closets, storage rooms and laundry rooms. Buyers look everywhere.

WASH

windows, pull back curtains and turn on lights in dim rooms to brighten areas and make rooms appear larger.



PAINT

walls in light neutral tones and pack up family pictures so buyers can envision their décor preferences.

MANAGE

your yard; shovel the paths, mow the lawn, plant flowers and remove cobwebs from the door frames and light fixtures.

Three Strategies for

Move-Up Buyers

As a move-up buyer, you’re likely in a better financial position than when you purchased your first home, and a REMAX agent can help optimize your new selling strategy. If you have an existing home, you probably have savings or equity, which can make the move feel less like a compromise and more of a thoughtful selection. That said, the logistics of upgrading your location and home can present new challenges and requires a carefully considered plan. Here are three options for the smart move-up buyer.

SELL FIRST, BUY LATER

The “Sell First” strategy is ideal if you’re a move-up buyer who doesn’t want to be stuck paying two mortgages simultaneously. It also reduces the chances of having to lower your asking price if the sale isn’t happening at your preferred pace. This is a good option for move-up buyers who are banking on the proceeds of their sale to fund their new property. By selling first, you’ll know exactly how much money you have to purchase your next home.

TIME AND ALIGN YOUR PURCHASE AND SALE

Aligning your purchase and sale closing dates can be tricky. Remember that there are three parties to these transactions: you, the person you’re buying from and the person you’re selling to, each with possible varying contingencies. You’ll also have to move out and move in on the same day. In this scenario, flexibility is your best friend. You’ll need to plan ahead, research neighbourhoods, be preapproved for a mortgage and have started the organizing and decluttering process before the big move.

BUY FIRST, THEN SELL

If you’re buying in a seller’s market, then buying first might be the way to go. By buying your new home before selling your current one, you won’t feelrushed into settling for a property that doesn’t meet your needs, or having to seek temporary housing while you shop in a tough market. You’ll still live in your existing home, allowing you time to shop and continue looking until you find that perfect place.

Note: This could require a bridge mortgage. Your move-up strategy will depend on a number of factors, such as your financial situation, the current housing market conditions and your comfort level. Prepare yourself by choosing to work with a knowledgeable REMAX agent who can ensure a smooth transaction at both sides of the offer table.

Download the Home Seller Resource Guide Today!

Asking Price

The price that the seller has agreed to list their property for. The asking price is different from the selling price, which is the final price that has been agreed upon by the buyer and seller.

Balanced Market

There is an equal balance of buyers and sellers in the market, which means reasonable offers are often accepted by sellers, and homes sell within a reasonable amount of time and prices remain stable.

Bridge Financing

A short-term loan designed to “bridge” the gap for homebuyers who have purchased their new home before selling their existing home. This type of financing is common in a seller’s market, allowing homebuyers to purchase without having to sell first.

Buyer’s Market

There are more homes on the market than there are buyers, giving the limited number of buyers more choice and greater negotiating power. Homes may stay on the market longer, and prices can be stable or dropping.

Chattels

Unattached items in the home that can be removed without doing any damage to the property, such as curtains, but not the curtain rods since they are physically attached  to the home. Chattels are usually not included with the home purchase, unless specified in the Agreement of Purchase and Sale.

Closing

This is the final step in the home-selling process. Once all offer conditions outlined in the Agreement of Purchase and Sale have been met, at the end of the closing period, ownership of the property is transferred to the buyer and the keys are exchanged on the closing date outlined in the offer. Dates vary by location. Be sure to ask your real estate agent.

Contingencies

When the sale of the home hinges on predetermined conditions, such as “conditional on financing” or “conditional on a satisfactory home inspection.” If the conditions are not met, the buyer can back out of the deal.

Counteroffer

When the original offer to purchase a home is rejected by the seller, the seller can counteroffer with adjustments, usually to the price or terms of the purchase, such as the closing date.

Curb Appeal

The appeal of a home when viewed from the curb. Curb appeal includes the home’s exterior, front yard and anything else that’s visible from the street.

Comparative Market Analysis

A comparative market analysis (CMA) is a report on comparable homes in the area that is used to derive an accurate value for the home in question.

Fixtures

Items that are physically attached to the home and require tools to remove. Fixtures are included as part of the purchase. Examples of fixtures include ceiling lights, cabinet hardware and appliances. If the seller plans to take any fixtures with them when they move, either remove them prior to listing the home, or be sure to specify the fixtures in the Agreement of Purchase and Sale.

FSBO

Acronym for “For Sale By Owner,” meaning the seller hasn’t retained the services of a licensed real estate agent or broker to assist with the sale of their home.

Home Value Estimator

A home value estimator is a tool, typically found online, that helps seller’s estimate the value of their property. The result is an estimate and is different from a detailed CMA provided by a real estate agent.

MLS

The Multiple Listing Service, commonly referred to as MLS, is a database established by cooperating real estate brokers to provide data about properties for sale.

Offer

An offer is a legal agreement to purchase a home. An offer can be conditional on a number of factors, commonly conditional on financing and a home inspection. If the conditions are not met, the buyer can cancel their offer.

Seller’s Market

In a seller’s market, there are more buyers than there are homes for sale. With fewer homes on the market and more buyers, homes sell quickly in a seller’s market. Prices of homes are likely to increase, and there are more likely to be multiple offers on a home. Multiple offers give the seller negotiating power and conditional offers may be rejected.

Staging

Preparing a home for sale to appeal to a wide range of homebuyers. The staging process often includes decluttering, depersonalizing, deep-cleaning and minor updates such as painting and rearranging furniture.

Check out our Blog

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Tips for Moving with Your Dog

Does anyone actually enjoy moving? Even when you’re excited about a new city, a new house or a new start, moving can be stressful.

This is probably doubly true for your dog, who might be new to the experience or may experience anxiety with change. As pet parents who want the best for our furry friends, there are steps to take to make a big move as easy as possible for our pets. RE/MAX Canada asked Pet Valu's Animal Care Experts Rob Keating and Julie Vaillancourt for their best advice on keeping a pup happy and calm during the packing, transporting and settling-in stages of a move.


Maintain your dog’s routine

Dogs crave routine. They like to know when they’ll be fed, when they’ll go outside, and when it’s time to play versus when it’s time to settle in for a good cuddle

Moving disrupts routines (theirs and ours) and dogs sense this almost immediately. “Any moving process is tiring and stressful and brings all of us out of our routine,” says Rob. “Of course pets pick that up and that's not optimal for them.”

To ease the strain that a disruption in routine creates for your dog, do your best to keep to a schedule that’s familiar for them.

Even if you’re feeling overworked and overwhelmed, try to feed, walk, and spend time with your dog like you would if you weren’t packing up every last one of your belongings for transport.

Studies have shown that dogs have a calming effect on their human BFFs, so time spent together during the moving process is likely to be good for both of you.

Patience and positive reinforcement are powerful tools that can help to lower your dog’s stress levels during this period of change. Keep plenty of treats on hand to reward good behaviour and consider investing in a novel and engaging new toy that will entertain your bestie while you’re busy packing.


Make a moving day plan

The best strategy for moving day with a dog is to skip the stress altogether. Sending them to stay with a trusted friend, family member, or neighbour not only reduces their moving day anxiety but also will go a long way towards preventing any escape attempts triggered by the combination of moving chaos and open front doors.

“It's not going to be a secure environment for the pet,” says Rob. “The front door is going to be left open, the dog could run out. It’s a pretty hostile environment for a dog or cat to coexist in.”

If a dog sitter isn’t an option for you, a secure crate is your next best bet. Be sure to begin crate training well in advance of any move.

Then, on moving day, set up your pup’s crate with cozy, familiar blankets, favourite toys, water, and treats. If your dog is the extra-anxious type, natural calming remedies can help them relax.


Have a strategy for settling in

Dogs are big on scents and familiar ones can be a comfort for them. “I would not buy a new bed for the new home until the dog is used to their new environment,” says Julie. “Try to move the bed and the blankets and toys without washing them. Keep that secure smell, the smell that they know.”

  1. When you arrive at your new home, give your dog a tour on leash. Show them where the door is so they know how to ask to go out. Show them the new spot for their bed and toys and where to find their food and water dishes.

  2. Julie and Rob also recommend introducing yourself and your pup to the neighbours. “Neighbours can direct you to the nearest Pet Valu store, the nearest dog park, the nearest vet, all that kind of stuff,” says Rob. “Using new neighbours as a resource can be helpful for sure.”

  3. Don’t overlook the administrative aspects of moving with your dog. Be sure to update their microchip data and/or the address on their dog tags.

  1. If you’ll be switching veterinarians, have their files sent over in advance and consider scheduling a wellness check so that your dog can get acquainted with their new vet before any health issues arise.

  2. Returning to your regular routine as soon as possible post-move will help you and your dog settle in. Keeping feeding times, walks, and playtime consistent will help your dog adjust.

  3. Remember to be patient and provide plenty of reassurance and positive reinforcement so that you’ll both comfortably settle into your new home.

Find your Nearest Pet Valu

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A Complete Guide to Moving & Living with Pets

RE/MAX Canada: In collaboration with Pet Valu

Dogs, cats, guinea pigs, lizards, and every other pet in between: they’re the most precious cargo when it comes to your move.

How do you get them safely and happily from your old home to your new one? It requires planning, preparation, and a focus on what’s most important — your pet’s comfort and security.

To prepare and keep anxiety levels low we’ve consulted some pet experts to figure out how to make the entire process of moving a smoother, less stressful event for you and your BFF.

Packing and planning for a move

Our pets are smart. They know when they see piles of boxes being packed and stacked in strange areas of their home that something is happening.

Pets understand that when the luggage comes out, either mom and dad or both are going somewhere.

It’s the same with boxes and packing tape.

If you’re moving, with your senior dog in tow, for instance, he will immediately recognize that those big boxes meant big change. And packing tape may not be not his friend.

Loud tape noises can be like a lightning bolt going off behind a pup’s ears — so they may prefer to retreat to a safe place while packing is going on.

Dogs are den animals like foxes and coyotes, so a crate can be their safe space. If your dog can be trained to go to their crate as a place of refuge (as well as where they sleep or travel), that’s a good thing.

It’s also crucial to maintain your pet’s routine as much as possible, during the packing and moving process.

Keep to their usual feeding, walking, playing, and just-hanging-out-together schedule during the move. Pack boxes when they take their naps or are engaged with a stimulating treat or toy. Comfort them and use positive reinforcement as much as possible so they feel reassured all throughout the moving process.

You may want to make a vet visit part of your moving plan too. Ensuring that all vaccinations are up to date and that any required medications are on hand —

enough to get you and your pets comfortably past your moving date — will save you from scrambling to complete those tasks post-move.

If you’re switching vets following your move, do your research well ahead of time, because in some regions it can be more challenging to find a vet taking on new patients.

If possible, it’s ideal to secure your vet before the move and make sure that your pet’s records will be transferred to their office.

Preparing and showing your home

If you are selling your home as part of the move process, you’ll have to prepare to show it to potential buyers. This can create some friction for pets who are protective or territorial. Even for friendly, social animals, crowds of strangers coming into their space can still be stressful.

STAGING A HOME WITH PETS

  • First impressions are everything, and the objective of staging is to make the home as widely appealing as possible. This means being sensitive to prospective buyers with animal allergies or aversions.

  • Some sellers may choose to board their pets, to keep their home in pristine condition, but this isn't the only option. Deep cleaning the home and designating some pet zones can help keep the home ready for showings. In particular, shampooing all rugs and carpets in your home, is also recommended — in case prospective buyers have pet allergies.

  • Have a plan and a place to stash away pet toys, scratching posts and food dishes. Wipe down the walls, sweep and vacuum regularly to reduce loose fur and pet odours.

  • If it's within your budget, you may even want to splurge on a professional cleaning service. An extra pair of eyes may help detect stains and scents that might otherwise be overlooked.

SHOWING YOUR HOME

  • We love our furry family members of course, but not all people are "pet people."

  • If possible, remove dogs and cats from your home during showings. Consider boarding them for a short time, leaving them with friends, scheduling a day at the pet spa, or taking them on a long walk.

  • Bird and reptile cages should be covered. And if you have a rare or exotic pet — such as a snake, spider or rodent — perhaps consider removing them during showings or temporarily placing them in a low-traffic area of the home, so as not to scare off potential buyers.

Moving-day musts

The safety and comfort of our pets is a top priority on this hectic and stressful day.

If at all possible, find a familiar friend, family member, or regular pet sitter to care for your animal during the move (preferably somewhere other than in your home).

If that isn’t possible, then a securely closed crate or habitat is the safest place for a pet to be. Some calming treats or pills may also be a good idea if your pet gets anxious on moving day.

Routine is important for both dogs and cats.

So that you can quickly re-establish it in your new home, be sure to pack all of your pet’s needed items separately and take them with you when you go rather than trusting them to the moving company.This will avoid the need to rifle through multiple boxes when it’s meal time in search of kibble and dishes.

When it comes time to transport your pet between the old home and the new one, the right gear will support you in keeping your pet secure.

Crates and carriers are a good choice for cats and small dogs. Seat belts and harnesses will keep bigger dogs safely in their seats. For small pets, temperature control is important. Make sure they don’t get too cold and that their habitats are situated securely inside your vehicle.

And if your move requires travelling a long-distance, your pet will need access to food and water. For pets unaccustomed to car rides, doing short practice drives before you make the big trip will help your bestie get used to (and maybe even like) the experience.

Pet-proofing your new place

New Vet

Introducing pets to their new home should be a slow and steady process. Some aspects can be tackled beforehand, like finding and saving information about emergency 24-hour vet clinics, the location of the best off-leash dog parks, or your closest Pet Valu store.

New Yard

If your new home has a yard, inspect the fencing for holes, gaps, and possible pet escape routes. Do an inventory of your property's landscaping to check for plants and vegetation that may not be pet-friendly.

New Home

When you bring your dog or cat into your new home, let them explore room by room. Begin with the place where they can find their bed, food, toys, and (for cats) litter.

New Smell

Take dogs through the house on-leash so they aren't overwhelmed and remain in sight. Start cats out in one quiet room with their belongings so that they can adapt surrounded by items that smell familiar and of their former home.

Settling in together

Making your new home as familiar as possible to your pet will help them settle into a new space smoothly. Avoid purchasing new bedding, dishes, or toys until after your pet is comfortable in their new environment.

Similarly, don’t wash their old items ahead of the move so that they can retain their familiar, comforting scents. Place these items where your pet has easy access to them whenever they want.

It’s not only a new home that your pet has to get used to, but a new neighbourhood with new sights, sounds and smells, too. These can have a big impact, especially if you’re moving from an urban to rural area or vice versa. Spend time walking around the neighbourhood to get your dog accustomed to their new surroundings.

Exploring your new neighbourhood together will help you understand how your pet feels about certain routes, areas, and traversing them at different times of day. Take note if certain routes are busier during specific hours — and whether that makes your pet uncomfortable.

Investing in a harness and a strong leash is also a smart strategy for keeping you and your pet together in the event that something in this unfamiliar environment spooks or scares them.

Your new neighbourhood may also come with new laws and regulations that affect you and your pet. Look into leash laws and licensing requirements before you venture out to explore, and double check to make certain that you’ve updated your pet’s microchip data and ID tag so that they reflect your new address and contact information.

Our pets don’t understand that moving is something we all do together and that they’re included. They may act out in the midst of so many big changes. Be patient with them and give them lots of time to adjust — and they’ll feel at home sooner rather than later.

Find your Nearest Pet Valu

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Source: 
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